How It Works
Validate leverages data to calculate impressions, conversions, and CPM
1. Data Aggregation
Using minute-by-minute PPM and streaming data, and other digital data, Validate generates a total picture of listening throughout the day and every time a client advertising message airs.
![](https://validate.audio/wp-content/uploads/2022/09/details-feature-122-1.png)
2. Conversions
Using a conversion tag, Validate logs listener visits to the client web site and returns the percentage of traffic that was delivered by their radio campaign.
![](https://validate.audio/wp-content/uploads/2022/09/details-feature-22-1-1024x962.png)
3. Campaign Results
The Validate dashboard displays impressions, conversions, and CPM, as the campaign unfolds, which provides the opportunity to tweak the campaign mid-flight.
![](https://validate.audio/wp-content/uploads/2022/09/details-feature-3-1024x1005-1-1.png)
![](https://validate.audio/wp-content/uploads/2022/09/logo_eps_validate_dropout.png)
We Know Radio Works.
Validate is the radio advertising measurement and audio attribution technology platform, developed for Radio by Radio!